people nerds blog

People Nerds is dscout’s blog about human-insights for inquisitive UX/UXR teams that features a weekly batch of curiosity-inspiring articles—including interviews with industry thought leaders, comprehensive methodological deep dives, and original studies.

When I was brought to the team, I reset the visual tone to the existing blog and created the style guide for the blog imagery, including header illustrations, promotional assets, and visuals for downloadable content/gated assets. I also introduced motion to the blog visuals and our weekly newsletters in the form of animated gifs.